Made in Britain teams up with Carrington to drive UK manufacturing growth
Made in Britain, the not-for-profit organisation behind the official trademark for UK manufacturing, has cast a brand new partnership with Lincoln-based digital advertising and marketing company Carrington.
The transfer goals to boost the profile of British-made merchandise, assist homegrown companies, and drive the continued progress of its now 2,100-strong membership.
Beneath the settlement, Carrington will leverage its experience in manufacturing-focused PR to highlight corporations carrying the Made in Britain mark, highlighting their high quality requirements and contributions to native economies. As a part of the initiative, each organisations will emphasise the significance of accountable, sustainable manufacturing, from conventional makers to main international manufacturers corresponding to Vauxhall and Babcock.
John Pearce, CEO at Made in Britain, stated that increasing the charity’s communications technique is essential to underscoring the achievements and ambitions of British trade. “Carrington’s creativity, vitality, and success in our sector made them a pure alternative to assist champion the worth of the Made in Britain mark,” he added.
With a monitor document of delivering profitable advertising and marketing campaigns in manufacturing, enterprise companies, and the occasions trade, Carrington intends to assist members share their information and improvements extra extensively. David Sykes, Head of PR at Carrington, praised the trademark for demonstrating excessive moral, security, and sustainability credentials, and careworn the workforce’s enthusiasm for shining a highlight on Britain’s various vary of producers.
Made in Britain was established in 2013 and offers its members with a trusted, extensively recognised mark that identifies the provenance and authenticity of products. Alongside licensing the official trademark, the organisation additionally presents skilled assist, networking alternatives, and instruments to assist companies measure their environmental and social affect. As it really works intently with authorities our bodies and commerce teams, Made in Britain performs a key function in shaping insurance policies that reinforce home manufacturing, safeguard expert jobs, and spur financial progress.
This collaboration with Carrington underlines the rising significance of British-made merchandise in aggressive international markets, in addition to the urge for food for revolutionary, sustainable manufacturing that resonates each at residence and overseas.
